Wedding Superstore: Your Partner for Unforgettable Celebrations

From Family Dream to Australia's Wedding Destination:

The Wedding Superstore story began with a simple dream: to bring beautiful wedding décor to everyone in Australia, at prices that wouldn't break the bank. Back in 2015, the Beswick family saw a gap in the market – a lack of accessible, stylish wedding decorations. Fuelled by this passion, they launched Wedding Superstore, initially as a wholesale company.

Adaptability and Perseverance:

We've faced our share of challenges along the way. Remember the Brisbane floods? Well, imagine opening our warehouse door to find a 2-meter-high wave of water pearls – they'd expanded in the floodwaters! Chaos ensued, but with true Aussie grit (and a lot of laughter), we cleaned up and kept moving forward. Just like we did during the recent COVID-19 lockdowns that impacted the entire events industry, these hurdles only strengthened our resolve to provide exceptional service and a reliable source for wedding décor, no matter what life throws our way.

Evolving to Serve Couples Directly:

In 2015, we saw an opportunity to directly serve couples planning their dream weddings. We transitioned from a purely wholesale model to a retail structure, while still offering competitive discounts to bulk buyers. This allowed us to connect with couples on a deeper level and provide them with the personalised service they deserve.

Growth and Looking Forward:

Today, Wedding Superstore proudly serves couples across Australia from our modern warehouse on the Sunshine Coast. We've come a long way since that initial dream, and we're excited to continue offering the widest selection of wedding décor, exceptional customer service, and innovative solutions to help make every wedding celebration truly unforgettable.

Our Journey: From Passion Project to Your Wedding Destination image
What Sets Us Apart

Australian-Owned for 20+ Years

We've built a reputation on delivering the widest selection of beautiful wedding decor, exceptional value, and the kind of customer service that makes planning your dream day stress-free.

Style That Fits Your Budget

We work tirelessly to source beautiful decor at prices that fit your budget without breaking the bank.

Reliable & Trustworthy

We offer you a reliable service that you can count on. Orders shipped fast, exceptional customer support – your stress-free experience is our priority.

A Sustainable Approach

We care about the environment! That's why we prioritise sustainable packaging, working with our supplier to be eco-conscious, and are always exploring ways to minimize our footprint.

Supporting Our Communities

Giving back to the community is the Aussie way, and we're committed to making a difference.

A Nurturing Workplace

We believe in fostering a supportive, inclusive, and positive work environment where our team can thrive.

Discover the Wedding Superstore Difference

For over 20 years, we've built a reputation on delivering the widest selection of beautiful wedding decor, exceptional value, and the kind of customer service that makes planning your dream day stress-free.

What sets us apart:  

We're passionate about weddings! That's why we offer expert guidance, a commitment to excellence, and the personal touch that makes your celebration uniquely yours. Over 20 years of experience means we know what works, and we'll be there every step of the way. Were also committed to getting your order right and ensuring it arrives on time - that's why we offer an order accuracy guarantee* and our on time dispatch from our warehouse promise*. 

Our Vision & Values

Vision: To empower couples and event professionals across Australia to create unforgettable celebrations with beautiful decor, effortless service, and a commitment to making dreams come true.

Mission: We're your go-to source for the widest selection of wedding and event decor, offering reliable service, exceptional value, and a dedication to finding on-trend, eco-conscious choices.

Wedding Superstore: Your partner in creating unforgettable moments.


What Guides Us:

  • Customer Delight: Easing your stress and exceeding expectations is our passion.
  • Reliability: We're the name you can count on for accurate orders and on-time delivery.
  • Community Spirit: Supporting local initiatives and giving back is part of who we are.
  • Innovation: We're always seeking the latest styles and sustainable solutions.


Ready to Get Started? Browse our collection, grab some inspo, and let's make some magic happen!


* We strive to honour this guarantee in all circumstances. However, situations beyond our control (natural disasters, internet downtime, carrier delays, customer unavailability to confirm order changes) may necessitate adjustments. Our team will always communicate proactively and work with you to find the best solution.